Pay-Per-Click Advertising

Our average ROI is $4.2 per every $1 spent on ads

Our approach to PPC is straightforward: we aim to provide measurable and qualified leads using demographic targeting, keyword research, and creatives. The process involves constant reevaluation of our efforts to optimize performance.

Cost optimization

We do not pretend to be a “fire-and-forget” advertising agency. Every cent you spend for advertising should bring results, and we ensure it is cost-effective. We constantly update and adjust our processes when we notice space for improvement.

Targeting strategies

Nothing matters more than sharing your message. With our targeting strategies, we can identify your perfect customer based on their interests, behaviors, search history, and demographics.

Creative design

Catchy creatives are a crucial part of attracting leads via paid channels. Rather than making cookie-cutter ads that barely get noticed, we design ads that perfectly represent your brand and produce quantifiable results.

Over 25% of people click on Search & Display ads

Google Display advertising

Instead of old-school banners, you can use Google’s top-quality display ads that perform best according to all modern ad technologies. Thanks to our data-driven methodology, we can identify the best places for our clients to advertise, conquer competitors, and create valuable brand awareness – all while generating more sales!

Paid Search Ads

Get the best bids on keywords related to your niche. Put your ads in front of users interested in your products. Pay a decent price for views, clicks, and impressions. Our team constantly monitors your campaign to improve PPC results, making the necessary changes depending on the recorded data. Keep in mind, however, that this is a long-term strategy that requires consistent effort.

Native ad networks

Google alone is never enough! In order to scale your advertising efforts, we offer campaigns in such native advertising platforms as Taboola, Outbrain, Revcontent, and the alike. Native ads are designed to fit the style of the media they appear in so that they match the readers’ experience without distraction. You set your business up for success by using a wide net of creative ads that attract potential clients.

Retargeting / Remarketing

2% of your website visitors can buy your product or service immediately. Use retargeting for all the rest.

Google Retargeting

With Google, you can specifically customize your retargeting efforts based on the pages and products users interacted with during their last visit. This means creating ads that speak to the users' needs and interests, further increasing the likelihood of conversion.

Dynamic Retargeting

With dynamic retargeting, we can create ads based on the specific products users have looked at most recently. For e-commerce sites, this is a highly effective way to reach potential customers and get them to convert.

Social Retargeting

This strategy makes your ads show up in social networks of those who have recently visited your site. Not only does this allow for potential re-sale, but it gives you a chance to personalize your advertising efforts for a specific audience member.

Up to 40% of social media users interact with paid ads

Advertising on Facebook

The largest social media platform in the world, Facebook, currently has over a billion active users every month. Obviously, this indicates a lot of potential for those who know how to advertise effectively. At Whales Ventures, we know how to reach the right people and generate significant results. Despite Facebook’s continually evolving nature, we can implement marketing techniques that grow right along with it.

YouTube video ads

Youtube is a completely different and standalone platform with millions of dedicated users. Using YouTube video and text ads in the right way can boost your marketing performance by 70%. Our team has spent over $300,000 on YouTube ads and we know all the tips and tricks to get the best results. There is a great opportunity to attract visitors and build full-scale sales funnels.

Advertising on Linkedin

By marketing your business on LinkedIn, you can target major decision-makers throughout your industry and market. This is also one of the best ways to reach top-level individuals with minimal effort, bypassing the normal chain of command. Fortunately, our team has years of experience with B2B communications and knows how to best reach these top-tier individuals.

Instagram, TikTok, SnapChat etc

Use a variety of formats – video, imagery, and combinations to get the best results. Of course, TikTok and most other modern and fast-growing social channels work for the young audience. We know how to engage with the youngsters in their most loved social networks. We evaluate all of our clients’ campaigns each week, optimising advertisements as new data comes in.

Our PPC projects

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