SEO & Email Strategy Implementation For A Tech Company
Overview
Located in the vibrant landscape of Miami, Florida, Viacoding emerges as a small yet highly-skilled software development company. Viacoding caters to the needs of small businesses and visionary entrepreneurs, providing custom software solutions and building development teams from scratch.
Recognizing the potential for a digital boost, the Viacoding team requested Whales Ventures to help with SEO optimization and craft a dynamic email marketing strategy.
What tangible results did we achieve with non-branded traffic & conversions boost? Let the numbers speak.
Solutions
- SEO Optimization
- Email marketing
- Lead generation
- Content creation
- Marketing consulting
Results
In terms of SEO, we started with competitor and market research, gathering data to enhance Viacoding's search ranking. Whales developed a new semantic core, optimized text with target keywords, and fine-tuned meta titles and descriptions.
Our team audited and optimized email marketing practices, refining email copy for better engagement. Moreover, our experts streamlined the process to reduce human dependency and increase automation.
After 2 months of collaboration, the conversion rate surged by 340%, dramatically outscoring the initial projections. Organic search grew by 48%, accompanied by an impressive 51% spike in traffic. Overall, the average on-page time increased by 15,5%.
- Conversion Rate Growth: +340%
- Non-Branded Traffic Increase: +93%
- Form Submission: +67%
Thus, the primary goal was achieved: generating more prospects and boosting the entire sales trajectory.
Embracing the role of a strategic partner, the Whales team expanded Viacoding's reach beyond Florida, securing 10+ new nationwide clients.
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